Downtown Atlanta is Gearing Up for the Big Game

The biggest event of the year is only ONE MONTH away! Of course, there are tons of fun events happening in Downtown Atlanta to get you ready for the Big Game! From press day at State Farm Arena to Super Bowl LIVE with Jermaine Dupri at Centennial Olympic Park, check out our roundup of awesome events in Downtown Atlanta to get you in the spirit and best of all…many of them are FREE!

  • Super Bowl LIVE presented by Verizon is the Atlanta Super Bowl Host Committee’s free-to-the-public fan village, which will highlight Atlanta’s vibrant culture and music scene, featuring concerts produced by GRAMMY Award-Winning Producer Jermaine Dupri. Super Bowl LIVE presented by Verizon will be open from Saturday, Jan. 26 – Saturday, Feb. 2 at Centennial Olympic Park in downtown Atlanta. The event will feature family-friendly activities for fans of all ages. It will offer a fun – and free – way for locals and visitors alike to enjoy the extravaganza that is the sporting world’s biggest annual event. Get more details by visiting the website. 
  • Super Bowl Opening Night Fueled by Gatorade is the national kickoff for Big Game festivities on Monday, January 28. Be a part of the action as the Big Game players and coaches address the nation for the first time LIVE from State Farm Arena in Atlanta! Super Bowl Opening Night is the first interaction that Big Game players and coaches from both teams have with media before the Big Game, and the only time the two teams will be in one location before the game. For ticket info and more details please visit the official website.
  • Taste of the NFL: Big Game weekend’s single-most successful NFL sanctioned charitable event brings together exceptional cuisine, celebs, NFL players and alumni and more to fight hunger in the U.S. The star-studded Party with a Purpose® celebrates two of America’s favorite past times—food and football—pairing NFL stars from all 32 teams (current, Hall of Fame and alumni players) with extraordinary chefs from across the country as they prepare more than 45,000 tastings and pour over 3,000 glasses of wine for guests throughout the evening. The event includes both a silent and live auction of coveted memorabilia and gifts from the NFL and celebrity supporters. Learn more by visiting the website. 

With so much happening in and around the city, there will likely be a number of road closures. Make sure you check out the “Know Before You Go” page on the Big Game’s official website to better plan your transit and make sure you get where you need to be easily and on time.